“Get a preview link” will give you a link you can send to friends, family, or co-workers so that they can test your filter it can only be used 200 times in a single day, which should be plenty. “Preview in the app” will let you test your filter for 60 minutes from the account you’re currently logged in to. On the next page, you’ll be greeted with two options: “Preview in the app” and “Get a preview link.” You’ve now uploaded your filter and it’s almost ready. Verify the information that pops up and hit “Continue.”.Tick the legal agreement checkbox saying you have all the necessary rights.Drag and drop it into the “Effect File” section of the page.In an Explorer / Finder window, find the file you exported earlier.In the “Effect Icon” section, drag and drop an image you’d like to represent your filter on Instagram.Hit “Next” at the bottom of the screen to advance. Choose the platform (Facebook or Instagram) you want the effect to live on (in this case, Instagram), and name your filter.In the upper right of the page click the “Upload Effect” button.Keep going - you can check a box to skip this page the next time you navigate here. You’ll be greeted with an intro screen.Open a web browser and make sure you’re logged in to the Facebook / Instagram account where you want to publish the effect.Choose a save location you’ll be able to easily find later and choose “.arexport” as the file type.(Note: You can still export your file if not all the device types are checked, but that may cause problems along the way.) If everything is all green and checked, hit the “Export” button.A window will pop up showing how much space your filter will use on different types of devices.Next, we’ll export a final file we can use to upload to Facebook and publish to either Facebook or Instagram (you can only choose one). Make any additional adjustments you’d like then save the project. Your effect should automatically update and be applied to the new face.

Instagram filters online free